The ultimate marketing trick..

I was just thinking while going home from work - it is my time for reflection, that one of the best marketing is not about launching a product or a service nowadays - however it is about positioning a person for something special.. our age has show multiple examples of this, just to take one i think is very interesting rigth now is the story of once a vicepresident - almost a president, the one i am talking about is of course no other than Mr. Al Gore.... look at it, it must be right now one of the most discussed issues right now, what is the situation, a man that won the election, then lost it, then won it again only to loose it finally to Mr. Bush... so what is the whole story - and why do i think it is such a good trick, just look at it.. the man recently got the most appriciate and recognized price in the world the nobel price, - for those of you who dont know this, the nobel prize has been awarded since 1901 for extraordinary achievements around the world - it all started with the man called Alfred Nobel, that in his last will left a lot of his wealth to the establishment of the nobel prize.. this year the winner of the nobel prize for peace went to Mr. Al Gore, for his great knowledge about man-made climate changes - and for the foundation of an organization to counteract on those changes.. so basically what he got the nobel prize for was to tell something that people with a rigth mind already knows, what people around the world has been commenting on for years, funny enough is that when he was running for president he wasnt at all talking about this (i guess that he forgot about it!!) so now he is re-born and is a try forespeaker for the climate - good for him and the world i guess, or is it?

My theory is that it is all a part of a mastermind plan, this is positioning, for now he has gained 20 kg, got some grey hairs and the nobel prize, and then we will see if he will run for president, this for me if he chooses to the best marketing he could ever want, the best positioning in all time, he is on one hand talking about global green house gases, global pollution etc.. and this he can use in his campaigne making USA a country that could be a leader in this if he would be the president - finally USA would be regocnized for something positive... now that the whole world is looking at the USA like never before, with all the deals gone bad over the ruling of Mr. Bush (i am reluctant to say that things cant get much worse...). What this nobel prize also gives Mr. Gore is access to the most exclusive club that no other president candidate has, members like John Nash, Albert Einstein, Jimmy Carter, Kofi Annan, Yasser Arafat and of course Nelson Mandela, this is a pretty strong reference to have... i bet this looks good on his CV!! for me what this exlusive club give Mr. Gore is the strongest strategic allience across countries, this has never been done before and in this time we are living - never before has it been more in to talk about world peace... (maybe only exeed by the 70's!!) then right now.. so the real issues is does it matter whether or not Mr. Gore really believes in what he is talking about or is he just a hell of an actor, for me it doesnt matter at all, life is now more than ever all about the "illusion" we live in, the illusion we can affort to create, while forget all about what is really true to us.. and no it doesnt matter if it is true or not, people will always need something or someone to believe in... the last boy scout died a long time ago, there is no right or wrong anymore, there is what is perceive to be right and wronge..honestly i migth seem like i am a pessimist, but i am merely a realist.. my point with believe goes beyond this point, look at proffessional footballers for example, way are they so well paid - why do they have status like heros, because the people believe in them, because people deep down dont want to take responsibility and rather leave it for others to take it, this is why they need to believe in someone or something, to make sure that they dont have to end up with this responsibility...

so it really doesnt matter if what you do is right or wrong believe will believe in you if you tell them what they want to hear...this i guess is what Nietzsche meant when he said that "God is dead!", i guess what he wanted to say was - guys take responsibility because nobody is going to do it for you... he i am sure that he would be pissed of if he would be living right now, seeing what the world has turned in to... till our next meeting take your own responsibility because nobody is going to do it for you.. maybe Al Gore would if you promise to vote for him at the next election...